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Which mode should I choose?

Choose the right creation mode for the photo you have and the output you want: a quick comparison.

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Modes compared

Each card on the Create screen is a creation mode. The right choice depends on the photo you have:

ModeThe photo you haveWhat you get
On-model reshootA photo of a model wearing the productSame pose and framing; a new model and, if you like, a new background
Flat lay to on modelThe product laid flatOn-model photos in the model × pose combinations you pick
Mannequin to on modelThe product on a mannequinThe mannequin is removed; the product is shown on a real model
Editorial photoOne or more products (up to 4)A single campaign frame from a ready-made scene or your own description
Collection modeA season’s products (up to 50)All with the same model, light and background in one project
Bulk generation (Excel)An Excel/CSV product list with image URLsNew images for hundreds of products and an updated spreadsheet
Short videoAn on-model or flat-lay photoA short product video from a ready template (MP4)
Cosmetics videoA cosmetic product such as lipstick, serum or perfumeA multi-shot ad video cut to music

Tips for deciding

  • If the product was already shot on a model, On-model reshoot is the fastest: there is no pose step, the pose comes from the photo.
  • If you want the same product in several poses, start from a flat-lay or mannequin photo; pose selection only exists in those two modes.
  • Child models can only be used in Flat lay to on model and Mannequin to on model.
  • Instead of uploading dozens of products one by one, use Collection mode (by uploading photos) or Bulk generation (with Excel).

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